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PSA: As founders, we pour our hearts into our brands. Someone just came to our Costco roadshow, said they were buying, and asked for a free tote. We put together a custom order for them… only to find the bags dumped in the nut aisle after they took the tote. The tote literally says Daily Crunch. Why want to carry our brand if you’re not willing to support it? It might seem small, but when you’re on your feet all day, putting everything into your business, moments like this sting. There’s so much
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